In this launch phase, running from September 23 to October 22, Saarland people is granted a privileged access to their desired web addresses. As of October 30, .SAARLAND domain names will be generally available and can be registered on a "first-come, first-served" basis. Pre-orders for the General Availability of .SAARLAND domains can already be submitted with several registrars.
As of today, persons and entities that don't have a trademark or similar right to protect but desire early or preferred access to a specific domain have the possibility to register their desired domain names in the Landrush. Special preference will be given to interested parties with a domicile or business address in the Saarland to further promote the regional character of the TLD.
“The Landrush provides a unique opportunity to Saarland people to secure their desired domains before anyone else registers these”, said Alexander Siffrin, CEO of the dotSaarland GmbH, the registry of .SAARLAND.
The Landrush will be structured as an application process and will not be “first come, first served”. Applications for identical domain names will be resolved in an auction process; however local applications will have precedence over other Landrush applications.